'Everyone' Universal Studios Ad Campaign

This ad campaign focuses on the quirky nature of the Universal brand as well as their slightly older target audience, and the concept is simply that "bad guys" deserve vacations too. This allows for more advertising opportunities that are enjoyable for both adults and children alike. This concept is also expandable, as it can be applied to any villain character in the Universal family, now and in the future.

Honorable Mention - Graphis New Talent 2019 | Featured 2 years in a row in TCU Juried Student Design Competition